Sectors
Government & Municipalities

Pivotal Research brings decades of experience supporting government and municipal clients with research and consulting services. Our approach combines rigorous research strategies with public policy expertise to deliver actionable insights and evidence-based solutions.
We help governments meet policy priorities, inform change initiatives, and improve program delivery. By answering the “so what?” behind the data, we enable confident decisions that drive impact for citizens and communities.
Transportation

Pivotal Research has deep experience working across airports, airlines, public transit, taxis, and ferries. We use innovative research methods, advanced analytics, and AI-enabled tools to help transportation organizations adapt to evolving demographics, shifting mobility patterns, and new urban design needs.
Our work supports agencies and operators in strengthening ridership, improving service quality, and contributing to broader economic growth through more accessible, efficient, and customer-focused transportation systems.
Healthcare

Pivotal Research is a leader in market research, evaluation, and engagement services, serving health regulators, healthcare associations, medical suppliers, and hospital networks nationwide.
Since 1999, we have delivered research solutions that promote patient-centred care, regulatory reform, and service delivery excellence. Our innovative methodologies and commitment to advancing healthcare make us a trusted partner in driving positive change.
Labour & Skills Development

Pivotal Research is deeply engaged with Canada’s jobs and skills development landscape. We support governments, agencies, and associations in advocacy, planning, and building the evidence base needed to increase labour productivity, improve mobility, and address acute workforce shortages.
Our tailored research, engagement, and evaluation services provide the context and insights required to design strategies that strengthen labour market programs and policies.
Business & Private Sector

Pivotal Research helps businesses navigate disruption, identify growth opportunities, and strengthen performance with actionable, evidence-based insights. We work with corporate leaders, industry innovators, and private organizations across North America and beyond to design strategies that drive competitiveness, customer loyalty, and long-term success.
Settlement & Integration

Pivotal Research has extensive expertise in immigrant settlement and integration across North America and internationally. We help governments and immigrant-serving agencies design strategies that improve service delivery, strengthen policy, and enhance outcomes for newcomers.
Our work translates lived experiences into actionable insights — supporting advocacy, innovation, and community impact.